Kim Kardashian enlists Cavs’ star Donovan Mitchell for SKIMS NBA marketing campaign

Kim Kardashian continues to develop her SKIMS model by bringing in celebrity athletes, and her newest addition is Cleveland Cavaliers guard Donovan Mitchell. Because the NBA season approaches, Mitchell steps into the highlight, showcasing SKIMS’ new lineup of Cotton and Stretch underwear in a marketing campaign photographed by Hugh Wilson. This collaboration marks SKIMS’ second 12 months as an official accomplice of the NBA, and the timing could not be higher as followers gear up for the 2024-2025 season, TMZ reviews.

The marketing campaign options quite a lot of SKIMS merchandise, with a deal with the Cotton 5” Boxer Temporary and the Cotton Stretch 5” Boxer Temporary, out there in fashionable shades like Kyanite, Mild Heather Gray, and Cocoa. Mitchell’s playful but assured locker room-themed images showcase his persona whereas highlighting the model’s deal with consolation and magnificence. In an interview with Advanced, Mitchell shared insights on why partnering with SKIMS is a major milestone for him, each personally and professionally.

Mitchell’s Expertise with SKIMS and Private Fashion

When discussing his favourite SKIMS product, Mitchell expressed a transparent choice for the Stretch 5” Boxer Briefs in Cocoa. He praised their mixture of softness and sturdiness, stating, “They’re tender and comfy however sturdy for my energetic way of life.” The trendy elastic waistband offers the flexibleness he wants each on and off the court docket, permitting him to carry out at his finest whereas trying fashionable. Mitchell remarked, “Having the ability to accomplice with such an modern firm that has reinvigorated the underwear class particularly for males is fairly particular.”

Along with consolation, Mitchell emphasised the significance of non-public fashion as he has matured within the league. Early in his profession, he prioritized consolation over aesthetics, however now he appreciates the mix of each. “You’ll be able to have each trend and luxury,” he mentioned, asserting that private fashion communicates one’s identification while not having phrases. He acknowledges his stylist, Ashley North, for serving to him refine his seems to be.

Mitchell believes that getting dressed, even for a street journey in comfy apparel, contributes to a optimistic mindset. He said, “Placing on SKIMS begins the street journey off proper,” suggesting that feeling good in what he wears permits him to deal with acting at a excessive degree. As Donovan Mitchell prepares for an additional thrilling NBA season, this collaboration with SKIMS not solely showcases his evolving fashion but in addition highlights the model’s dedication to consolation and innovation in males’s trend.